1 Timothy 6:17-19, “Instruct those who are rich in this present world not to be high-minded or to set their hope on the uncertainty of riches, but on God, who richly supplies us with all things for enjoyment: to do good, to be rich in good works, to be generous and ready to share, storing up for themselves the treasure of a good foundation for the future, so that they may take hold of that which is truly life.”

Part I

Origin Reminders Build Gratitude

Triggering gratitude

Gratitude is great. Modern research shows that gratitude increases happiness, peace, and well-being.186 It also increases giving and other altruistic actions.187 It makes giving more enjoyable. So, how do we trigger gratitude?

Commands may not work.188 Many frustrated parents have learned this. It’s tempting to say to a child,

“Quit complaining! You should be grateful!”

But I doubt you’ve ever heard a child respond with

“Yes, you are right. I don’t know what I was thinking. I should be grateful! Thank you for that reminder.”

So, when the direct command doesn’t work, what does? Modern research has a clear answer. Gratitude is triggered by recalling good things that have happened to us.189 It’s further strengthened by recalling those who provided us with the good things.190

These create gratitude. The effect is scientifically reliable. It’s highly replicated.191 So, too, is its effect on charitable giving. Increased gratitude results in increased generosity and giving.192 It makes giving more attractive.

Gratitude from donors

Gratitude from major donors

Gratitude for what?

Reminders of all good things, even including financial ones, worked. Reminders of only financial good things backfired. 196 Gratitude just for having money does not encourage sharing money. Instead, it highlights the attractiveness of having money. It encourages holding, not sharing.

The necessity of repetition in gratitude

Paul tells Timothy to “instruct [parangelle]”. This verb is a present imperative. It describes something to be done repeatedly. One commentary explains,

“The present tense here suggests a long term policy: Timothy was not merely to ‘tell them’ and the matter would be ended. He had to keep on telling them.”197

The necessity of repetition in fundraising ministry

Part II

The End of The Beginning of The Story

Backstory and setting

Backstory and setting: Social identity

Backstory and setting: Spiritual identity

Recognizing that God richly provides all things redefines the act of giving in another way. Giving is what God does.203 Giving follows God’s example. Thus, giving becomes a form of godliness. It’s a form of imitating God. One commenter notes,

These spiritual backstory elements start with God’s rich provision. Because God richly provides, giving is an act of partnership. Giving fulfills partnership values. Because God richly provides, giving is an act of imitation. It is a form of godliness. Because God richly provides, giving is an act of gratitude. It is giving as thanksgiving.

If the rich person did not respond to God’s provision, it would contradict his backstory. It would contradict his identity. It would show him to be a disconnected, self-focused, money-trusting, God-ignoring, ungrateful, precarious wealth holder. This is not the rich Christian’s identity. It does not match his values, his people, or his life story. It’s not who he is. Thus, his identity compels him to give. It compels him to accept the challenge.

Backstory and setting: Reframing cost

Reframing cost: It’s wealth not income

Reframing cost: It’s only temporary wealth

Reframing cost: Re-gifting from a windfall

Reframing cost: There’s more where that came from

Reframing cost: I’m just the manager

Reframing cost: What’s the alternative?

Backstory and setting: Reframing cost

The end of backstory and setting